The Dice Box

About The Dice Box

Board game café concept launched by husband-and-wife team Trevor and Stephanie Davies in 2018, in Leamington Spa. An hourly cover charge of £2 per person, per hour, gives customers the flexibility to stay as long as they like. They can choose from a “wide range of refreshments from a high-quality menu” to enjoy while playing and can also purchase board games. A franchise offer was launched in 2021, and The Dice Box said in October 2022 that it would begin its franchise roll out with openings in Peterborough and Worcester. The founders said: “We wanted to create a space where everyone feels welcome. It doesn’t matter whether you have been playing board games for years or you have never played anything. In today’s technology-driven world, there is nothing better than socialising over a board game. Board game cafés are becoming increasingly popular as a nostalgic way to connect with people in a world dominated by social media. It appears people are now trying to reconnect in the real world, and board games have always had a way of doing that, even Monopoly.” The Peterborough store, its franchise debut, opened in December 2022, followed by Worcester in June 2023.

Why franchise with The Dice Box

• ✓Minimum investment is £30,000, with finance available through a third party. In year one, the company predicts a profit of around £68,398, followed by £95,517 in year two and £106,949 in year three. The figures are based on existing business profits in a relatively small venue and will depend on the franchisee’s venue size and willingness to work hard. Franchisees will receive full training and ongoing support; initial stock, uniforms and marketing packs; set up and operational assistance including electronic point of sale, signage and first year accountancy; an exclusive territory; launch marketing including 10,000 flyers, inclusion in local magazines and social media shares; and rights to trade under The Dice Box brand name, use of the logo and proven systems of operation. The company said: “With the support of a specialist team of franchise experts who are leaders in their field, The Dice Box has curated a business model unique to its board game café. With a games library of over 600 board games, The Dice Box combines a casual café environment with a range of long, short, single and multiplayer games, creating fun for everyone. The Dice Box also sell the many popular board games through their shop area in each gaming café, enabling visitors to take their board game.” Games include Scrabble, Monopoly, Chess, Guess Who, Dominoes, Operation, Pass The Bomb, Ticket to Ride, Pandemic, Carcassonne, Wingspan, Scythe, Catan, 7 Wonder’s and many more.

Investment breakdown