Pitmaster

About Pitmaster

Manchester halal barbecue smokehouse business opened in 2021, with Amjad Khan and Zain Suleman its directors. The restaurant, located at 31 Wilmslow Road, caters for dine-in, delivery and events - offering 16-hour smoked brisket, eight-hour slow smoked ribs, brisket burgers and smokehouse burgers. In January 2024, Pitmaster launched a franchise offer as it looks to expand, and in July 2024, it opened its first franchise location, at 72 Alfred Street in the Balsall Heath area of Birmingham on Monday, 8 July. “We’re looking to get two franchises open this year,” said franchise consultant Andy Hulbert. “It can go anywhere in high population areas - we’re looking at Leeds, Liverpool, Birmingham and London. With more than 30 potential locations already earmarked across the UK, Pitmaster is on track to disrupt the food industry and become a household name.”

Why franchise with Pitmaster

• ✓Pitmaster is seeking multi-unit investors for store sizes ranging from 1,000 to 2,500 square feet, custom-designed for each location, from small takeaways to quick service restaurants. It has partnered with Bee Smart franchise consultants and is offering set up costs from £250,000, plus royalty fees of 6% and advertising fees of 1%. The business said it has £1m-plus in sales and net profits of 15%-plus. The package offers kiosk and pre-order technology; online orders and delivery platform sales; training and support, brand guidelines, designs and shop fitting assistance; marketing materials including social media templates and in-store marketing; and a set and go system with every part of the process detailed and templated for managers and staff. Formats include takeaway and express (600-1000 sqf, 20-40 seats) and restaurant (800-1,600 sqf, 50-100 seats). “Centred around the theatre of barbecue cooking and the love of feeding its guest, Pitmaster wishes to leave all customers feeling like they’ve experienced quality barbecue and grill cuisine, in a comfortable and engaging environment,” the business said. “It is imperative that we create a consistent brand presence across all platforms with quality at the forefront of our values. Our brand is designed for meat lovers, who take a particular interest in slow smoked high-quality beef. We want to bring the American style of tray smoked food to people in the U. and make the best quality food for everyone to enjoy. Pitmaster restaurants provide great food in a in a family-friendly environment.”