Frite

About Frite

Frite brings Amsterdam-style frites to Manchester through a focused quick-service concept launched in 2024 by Mudassar Amjad. Drawing on his experience in his family’s fish and chip business and inspiration from visits to the Netherlands, the brand prepares double-fried potatoes and serves them with sauces and internationally inspired toppings. Its bright yellow container in Spinningfields offers a distinctive, compact street food format.

The franchise programme targets hands-on operators and area developers seeking kiosks, containers and other small-footprint units in busy urban locations. The supplied franchise proposal describes investment from £70,000 to £250,000, a £10,000 plus VAT single-unit fee and ongoing royalty and marketing charges. The brand promotes efficient service, limited staffing needs and support with launch marketing. One Manchester outlet is confirmed; further franchise openings have not been verified.

Why franchise with Frite

• ✓Serve Dutch-inspired, double-fried potato frites with premium sauces and global toppings.
• ✓Choose from flexible kiosks, shipping containers and other compact high-footfall sites.
• ✓Benefit from a focused menu designed for efficient preparation and quick customer service.
• ✓Access brand marketing activity, including social media, PR and influencer-led promotion.
• ✓Explore multi-unit growth through area development arrangements, subject to agreement.
• ✓Join a Manchester-born street food concept with a confirmed flagship in Spinningfields.

Investment breakdown

Minimum investment	£70,000
Maximum investment	£250,000
Franchise fee	£10,000
Management service fee	5% of gross sales
Marketing contribution	2% of gross sales
Agreement term	On request

What's expected of a franchisee

Property requirements

Frite targets high-footfall urban sites, including city centres, transport hubs, events and shopping districts. Its flexible formats include compact kiosks, converted shipping containers and other small-footprint units. Premises need appropriate frying equipment, ventilation, food preparation space, storage, utilities and a safe customer service area. Exact minimum floor space, frontage, seating and lease requirements should be agreed with the franchisor.

Training and support

The supplied franchise proposal describes a streamlined operating model supported by brand marketing, PR, influencer activity and digital campaigns. Franchise partners are expected to receive guidance on maintaining product consistency and running efficient, high-volume service. Specific details of initial training, site-selection assistance, opening support, operating manuals and field visits should be confirmed before an agreement is signed.

Operational requirements

Franchisees manage daily potato preparation, double-frying, toppings, sauces, food hygiene, allergen information, stock, staffing and customer service. Compact kiosks and containers must operate safely during busy trading periods, with suitable equipment, ventilation and waste controls. Operators also manage purchasing, cash flow, local promotion and maintenance while following the brand’s product and presentation standards. Delivery and event trading depend on each approved site.

Experience required

Frite seeks hands-on operators, entrepreneurs and area developers who understand busy customer-facing environments. Applicants should demonstrate commercial judgement, operational discipline, leadership and the ability to maintain quality during peak demand. Previous foodservice experience is beneficial but is not presented as essential for first-time operators. Candidates need funding appropriate to the selected format, with total investment indicated at £70,000-£250,000.

Territory availability