Boo Burger
Founded in 2017, Boo Burger is a family-owned British premium burger brand serving freshly prepared burgers through restaurant and takeaway formats, with UK and international franchise opportunities.
About Boo Burger
Boo Burger was founded in 2017 by Mohammed and Zainab Suleman as a family-owned British premium burger concept. Its menu focuses on freshly prepared burgers, supported by a proprietary patty blend produced through the company’s own butchery.
The brand has expanded across the UK through company-operated and franchised restaurants, including openings in Loughborough, Preston and Birmingham. Its first overseas restaurant opened at Yas Mall in Abu Dhabi.
Boo Burger offers full-service, fast-casual and takeaway hatch formats suited to high streets, shopping centres, transport hubs and university areas. Franchise partners can access an established supply chain, training, recruitment and operational assistance, marketing resources, and digital ordering and loyalty systems. With ambitions for further UK and international growth, the brand seeks operators interested in developing its premium burger proposition across new markets.
Why franchise with Boo Burger
- Family-owned British premium burger brand established in 2017, with growing UK and overseas operations.
- Dedicated butchery and proprietary meat patty blend help maintain quality and consistency across locations.
- Three flexible restaurant formats suit high streets, shopping centres, transport hubs and university sites.
- Franchise partners receive initial training, recruitment assistance and ongoing operational management support.
- National marketing, online ordering and a digital loyalty programme help franchisees engage local customers.
- Established UK franchise locations and ambitious international plans offer opportunities for network expansion.
Investment breakdown
| Minimum investment | £70,000 |
|---|---|
| Maximum investment | £190,000 |
| Total investment (typical site) | £40,000 to £150,000 |
| Franchise fee | £30,000 |
| Management service fee | 7% |
| Marketing contribution | 1% |
| Agreement term | On request |
What's expected of a franchisee
Property requirements
Boo Burger offers three formats: restaurants of approximately 2,000-3,000 sq ft, fast-casual sites of 1,200-1,800 sq ft and takeaway hatch units of 500-700 sq ft. Suitable locations include shopping centres, leisure destinations, retail parks, transport hubs, high streets and university campuses. Premises need commercial kitchens, refrigeration, storage, ventilation, extraction and customer service areas. All sites must meet brand requirements and receive franchisor approval.
Training and support
Boo Burger provides initial training in restaurant operations, food preparation, business management and brand systems. Franchisees receive recruitment and staff training assistance, ongoing operational guidance and regular senior management visits. Support includes national marketing, online ordering, a digital loyalty programme and delivery platform arrangements. An established supply chain and dedicated butchery help maintain product quality and consistency across locations.
Operational requirements
Boo Burger franchisees must follow approved recipes, ingredient specifications, food preparation procedures and brand standards. Daily duties include managing food quality, hygiene, staff, stock, finances and customer service. Operators oversee in-store, online and delivery orders, maintain cost controls and participate in training, marketing and operational reviews. Reported benchmarks are around 35% food costs and 22-25% labour costs, although actual results vary by restaurant.
Experience required
Boo Burger seeks franchisees with experience in hospitality, restaurant operations, quick-service dining or multi-site management. Applicants should demonstrate leadership, commercial awareness and skills in staffing, finances and customer service, alongside sufficient funds for their chosen format. Partners must follow brand standards, maintain food quality and take part in training and operational support. A long-term commitment to developing the business is essential.
Territory availability
Gallery
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