Dixy Chicken
Founded in 1986, Dixy Chicken is a British halal fried chicken franchise offering takeaway and dine-in formats, with around 140 UK outlets and an international presence.
About Dixy Chicken
Dixy Chicken is a British quick-service restaurant brand founded in 1986 by Mohammed Chowdhury and Samuel Jackson (Meshoe). Known for its halal chicken menu, the business has grown to approximately 140 outlets in the UK, with a reported presence in Syria, France, Norway, the US, Egypt, India, Brunei, Pakistan and the UAE.
The brand was acquired by Church’s Chicken in February 2008 and later that year by Shakeel Arshad, who chose to develop Dixy Chicken under its own name. In 2022, former Midlands and Pakistan master franchisee Mohammed Ali Bhatti acquired the business. Dixy Chicken offers smaller takeaway-focused Express outlets and larger restaurants with seating. The company emphasises halal sourcing, approved suppliers, consistent food quality and staff training, supported by head-office guidance and field inspections.
Why franchise with Dixy Chicken
- Join a British halal chicken brand established in 1986, with around 110 outlets across the UK.
- Choose an Express takeaway outlet, a larger dine-in restaurant or an existing franchise site.
- Access pre-opening support covering site selection, finance arrangements and restaurant setup.
- Benefit from staff training, a head-office training centre and ongoing operational guidance.
- Work with approved halal meat suppliers and established food quality and service standards.
- Receive regular field support, quality inspections, marketing guidance and franchise sessions.
Investment breakdown
| Minimum investment | £120,000 |
|---|---|
| Franchise fee | £15,000 |
| Management service fee | 4% of turnover |
| Marketing contribution | On request |
| Agreement term | On request |
What's expected of a franchisee
Property requirements
Dixy Chicken offers Express takeaway outlets of at least 700 sq ft and larger restaurants of at least 1,500 sq ft, with seating and a dine-in atmosphere. Franchisees may also take over an existing outlet. Suitable locations can include city centres, shopping centres and leisure destinations such as cinemas. Property and fit-out costs vary by site size and location; gas connections, equipment, lease arrangements and planning requirements must be assessed individually.
Training and support
Dixy Chicken provides pre-opening guidance on site selection, finance and store setup, followed by initial operational support and staff training. Head office operates a training centre and sets food preparation and service standards. Ongoing support includes field manager visits, quality inspections, franchise partner sessions, accounts and audits, marketing and communications, and regular business guidance. Staff undergo training and reviews before serving customers.
Operational requirements
Franchisees must follow Dixy Chicken’s food preparation, service and halal sourcing standards, purchasing halal meat from approved suppliers. Operators oversee recruitment, staff training, daily service, stock and food safety while maintaining consistent product quality. Head office monitors standards through field manager guidance and unannounced inspections. Express outlets focus on takeaway trade, while larger restaurants also provide seating and dine-in service.
Experience required
Dixy Chicken seeks operators able to run a quick-service food business, manage staff and maintain strict food quality, customer service and halal sourcing standards. Franchisees should be prepared to follow approved procedures, complete training and work with head-office and field teams. Experience in hospitality, takeaway operations or retail management may be useful, but the supplied information does not specify mandatory previous experience, liquid capital or net-worth thresholds.
Territory availability
Request franchise information
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