Chez Marcel
Founded in Bristol in 2018, Chez Marcel is a French crêperie franchise specialising in authentic Breton galettes and crêpes, offering exclusive UK territories and investment from £45,000.
About Chez Marcel
Chez Marcel brings the traditional Breton crêperie experience to the UK, serving authentic French galettes and crêpes in a welcoming restaurant setting. Founder Greg Raccommandato grew up in a French hospitality family that operated a Crêperie Bretonne and introduced the concept to Bristol in 2018. Its menu centres on savoury galettes traditionally prepared with buckwheat flour and served with fresh toppings. After developing its Bristol operation, the family-owned business launched franchising in 2022 to expand nationally. Franchisees can open individual restaurants or develop multiple sites within exclusive territories. The model is suitable for hands-on operators and management-led owners. Support includes location selection, restaurant design, supplier coordination, comprehensive training, marketing materials and ongoing operational guidance.
Why franchise with Chez Marcel
- Authentic French crêperie concept inspired by traditional Breton recipes and hospitality.
- Accessible franchise opportunity with total investment starting from £45,000 per location.
- Exclusive UK territories available for both single-site and multi-unit franchise operators.
- Comprehensive initial training and ongoing operational support, with no experience essential.
- Assistance with property selection, restaurant design, suppliers and launch preparations.
- Established Bristol restaurant model backed by a family-owned business and franchise consultants.
Investment breakdown
| Minimum investment | £45,000 |
|---|---|
| Franchise fee | £15,000 |
| Management service fee | 6% |
| Marketing contribution | 2% |
| Agreement term | 5 years |
What's expected of a franchisee
Property requirements
Chez Marcel seeks high-street restaurant premises suitable for an authentic French crêperie. Locations should ideally provide indoor dining and outdoor seating to create a welcoming customer experience. The franchisor assists with finding suitable premises, restaurant design and supplier coordination. No minimum floor area or seating capacity has been specified. Planning permission, kitchen facilities, extraction and fit-out requirements should be confirmed for each property.
Training and support
Chez Marcel provides comprehensive initial training for franchisees and their staff, supported by a detailed operations manual. Assistance includes finding suitable premises, restaurant design, supplier sourcing and coordination, and opening preparations. Franchisees receive launch support, branded clothing, initial marketing materials and a local webpage. Ongoing operational, technical and additional training support is also provided throughout the franchise agreement.
Operational requirements
Franchisees operate a French crêperie within an exclusive territory, following Chez Marcel’s established restaurant model and operational standards. Responsibilities include managing food preparation, customer service, staffing, suppliers and daily business performance. The concept can suit hands-on franchisees or management-led owners. Restaurants are intended for high-street locations, ideally with indoor and outdoor seating. Specific staffing and trading requirements are not disclosed.
Experience required
Previous hospitality experience is preferred but not essential, as Chez Marcel provides comprehensive initial training and ongoing support. The franchisor seeks ambitious, entrepreneurial applicants who are committed to developing a successful restaurant business and maintaining authentic French food and service standards. Opportunities are suitable for both hands-on operators and management-style franchise owners, including candidates interested in opening multiple locations.
Territory availability
Request franchise information
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