Pan-N-Ice

About Pan-N-Ice

Rolled ice cream concept founded in 2015 when student Henry Milroy went travelling in Thailand and discovered the concept, which involves pouring a base liquid onto a frozen metal pan and adding fresh ingredients, which is then rolled up using a scraping device similar to those used to de-ice car windows. Back in the UK, he dropped out of university to focus on his new business, which grew to ten locations pre-covid and came out of the pandemic with two permanent sites. It has since grown back to five sites - two in Manchester (Trafford Centre and Arndale) and three in London (Westfield White City and Stratford, and Argyll Street). The Argyll Street site, which has just opened, is not only its first franchise location but also its first not based in a shopping centre. It is also in talks for a site in Boxpark Shoreditch, and for a second within the Trafford Centre. Milroy told Propel in June 2023: “We don’t want to grow too fast too quickly, but with the right partner, we can see hundreds of international sites in the Middle East and America, and we’re looking for development franchisees to take regions. There is potential space for the UK too with the right partner, but the right climates for the concept are abroad. We hope to open the first overseas site within the next year. We’ve had a lot of discussions and a lot of interest, it’s just finding the right partner.” Milroy said the concept was still fairly new in Thailand when he discovered it but had gone viral in the region, and no other UK companies with the same offer have lasted long. He said: “We were the first main company in Europe to do it, we’re the main name in the game. It’s an experience for people who buy it - they film it being made and film themselves eating it.” In March 2024, Milroy launched a new experiential events agency, Rolled Minds. “We’re not just planning events; we’re crafting unforgettable experiences, from food and drink to delivering the entire project,” he said. “From immersive brand activations to seamless corporate gatherings, we pride ourselves on our blend of intuition and planning - putting our hearts and minds into bringing projects to life. Founded with a vision to redefine the events landscape, Rolling Minds was born as an ode to our sister company Pan-n-Ice, known for its world-famous rolled ice cream. It was only right that we incorporate our heritage within our company name.”

Why franchise with Pan-N-Ice

• ✓Franchise fees are country/territory specific but cost of fit out/construction is: Unit 1 (truck) from £40,000; Unit 2 (small kiosk) from £70,000; Unit 3 (large kiosk) from £120,000; and Unit 4 (full scale parlour) from £180,000. Monthly royalty fees are 5% of gross sales (-VAT) and monthly brand development fees 1% of gross sales (-VAT). Market entry fee is £25,000 and pre-opening training fee is £6,000. Event pack upfront fee (including one event cart) is £10,000. Monthly event on going royalty fee is 10% of gross revenue, with indicative ROI: 30-45%. For events, gross profit margin is 85%, operating profit 36% and average sale of an event £1,500. For parlours, gross profit margin is 80%, operating profit 15-20% and average transaction £9.50. Area development rights are available. UK franchise agreement is a five-year term and renewable for a further two terms of five years. Master franchise agreement is five to ten years and renewable for a further five to ten. A turnkey package includes sole rights to operate Pan-n-Ice in your territory; rights to use the trade mark, IP, operating methods and systems; premises design and build assistance and premises and location evaluation; design and costing guidelines; franchise and operations manuals; new opening guidelines and onsite support; staff handbooks; initial training and support; third party platform partnerships; national website inclusion; business templates;
• ✓staff uniform; marketing assets; localised social media; specialist equipment; supply chain; packaging and consumables; optional package for events business; DIY Kit sales and e-commerce through online and in-store purchases. The franchise can either be financed from personal capital or from a business loan, and franchisees will need to produce a business plan. The company added: “The Pan-n-Ice franchise is designed for franchisees who have experience within the F&B sector, but it is very important to think carefully about whether the franchise really plays to your strengths. You must be keen to run your own business, manage your own employees, focus on success and be prepared to put in the necessary time to make it happen. You must also have an interest and affinity within the service and products we provide. We want our franchisees to succeed and, on that basis, we will be very selective. We want ambitious people who are disciplined, capable and have a positive outlook, and who are happy, honest and willing to join Pan-n-Ice on this expansion journey.”