Boom: Battle Bar

About Boom: Battle Bar

Boom: Battle Bar is a British competitive socialising brand combining immersive games, cocktails and street food. Its venues feature activities such as axe throwing, electronic darts, Crazier Golf and shuffleboard, catering to groups, celebrations and corporate events.

Acquired by experiential leisure group XP Factory in 2021, the brand has developed a reported UK network of 30 venues and opened its first overseas site in Dubai in 2023. Locations typically offer six to ten games, a central cocktail bar and street food.

The franchise model focuses on larger venues in high-footfall leisure destinations. Partners can access assistance with property identification, financing, venue design, construction, training, marketing and ongoing operations. Backed by an experienced leisure operator, Boom: Battle Bar aims to expand its distinctive entertainment concept across the UK and internationally.

Why franchise with Boom: Battle Bar

• ✓Established British competitive socialising brand, backed by XP Factory and a reported network of 30 UK venues.
• ✓Distinctive venues combine immersive games, premium cocktails and street food for groups and events.
• ✓A portfolio of around 21 games includes proprietary attractions such as Boom Ball and Crazier Golf.
• ✓Franchise partners receive assistance with site identification, venue design, construction and launch.
• ✓Training, pre-opening marketing and ongoing operational guidance support franchise teams and venues.
• ✓UK and international growth ambitions include opportunities to develop venues in prime leisure locations.

Investment breakdown

What's expected of a franchisee

Property requirements

Boom: Battle Bar seeks large venues of approximately 10,000 sq ft in major towns, cities and high-footfall retail or leisure destinations. Sites must accommodate six to ten games, a central cocktail bar, street food service, customer circulation and back-of-house facilities. Properties need space for specialist gaming equipment, bar and kitchen facilities and safety systems. The franchisor assists with site selection, venue design and construction, subject to property approval.

Training and support

Boom: Battle Bar provides franchise support backed by XP Factory, covering site identification, finance applications, venue design and construction. Selected projects may be considered for direct financing. Pre-opening assistance includes launch marketing and training for franchisees and staff in operations, games, service and venue management. Ongoing guidance helps maintain brand standards and manage venues. Training durations and support terms should be confirmed with the franchisor.

Operational requirements

Boom: Battle Bar franchisees must manage venue operations, staff, bookings, events, stock and finances in line with brand standards. Operators oversee games equipment, food and drink service, cleanliness and customer experience. Activities such as axe throwing require trained staff and appropriate safety procedures. Venues must meet alcohol licensing, food safety and other legal requirements, maintain equipment and follow approved operating and marketing guidelines.

Experience required

Boom: Battle Bar seeks franchisees with experience in hospitality, leisure, entertainment or multi-site operations. Applicants need strong leadership, financial resources and the ability to manage staff, customer safety and multiple revenue streams, including games, food, drinks and events. Property development and venue management experience are beneficial. Partners must uphold brand standards and commit to long-term growth. Specific eligibility criteria should be confirmed with XP Factory.

Territory availability

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